Grand Theft Auto IV Didn’t Boost Console Sales

Makers of video game consoles had hoped that the wild success of Grand Theft Auto IV, which hit stores in late April, would inspire consumers to buy hardware on which to play the game.

So far, that has not happened, according to the NPD Group, which tracks video game industry sales.

EA SHIPS MEDAL OF HONOR AIRBORNE FOR THE PLAYSTATION 3

 

LOS ANGELES, Calif., November 20, 2007 –

Get ready to get airborne! Electronic Arts Inc. (NASDAQ: ERTS) today announced that Medal of Honor Airborne™ for the PLAYSTATION®3 computer entertainment system has shipped to retail stores in North America and will be available in Europe on November 30. Medal of Honor Airborne is the most recent addition to the revered Medal of Honor™ series that has sold over 31 million copies worldwide to date. Now, PLAYSTATION 3 gamers are able to jump into the largest Allied Airborne Operations of WWII and become the hero that suppresses the Axis powers throughout Europe. Using an innovative approach to first-person shooter gaming, every level starts with the player’s ability to airdrop into combat from a C-47 airplane and choose where they land on the battlefield. The first step is everything and the player’s landing spot can change the course of battle. Conflict on the ground offers strategic choice in vertical, open battle spaces with a wealth of attack routes and flanking opportunities. In addition to the unique game design, Medal of Honor Airborne delivers an immersive experience of WWII which is complimented by award-winning composer Michael Giacchino who has scored the soundtrack. An esteemed composer for numerous film and TV projects such as “Lost”, “Alias,” M:i:III (2007), The Incredibles (2004), and most recently Ratatouille (2007), Giacchino has been repeatedly recognized for his contributions to theatrical composition and score. As the original composer and creator of the memorable theme music for the Medal of Honor series, he helped set the bar for using music to bring emotion into gaming. Giacchino’s extraordinary talents and musical sensibility contribute once again to bringing a new dimension to the WWII FPS experience of Medal of Honor Airborne.
Developed at EA Los Angeles, Medal of Honor Airborne is rated ‘T’ for Teen by the ESRB, 16+ by PEGI, and 18+ by USK and has a US MSRP of $59.99. Medal of Honor Airborne is also available in stores now for the PC and Xbox 360™ videogame and entertainment system. For more information on Medal of Honor Airborne and the Medal of Honor franchise, please visit: www.moha.ea.com. Please visit EA’s press site at www.info.ea.com for information about all of EA’s games. ### About Medal of Honor First launched in 1999, Medal of Honor has become one of the most popular, celebrated, and influential First-person Shooter franchises in the world. Originally conceptualized by Steven Spielberg and inspired during the shooting of the film Saving Private Ryan, Medal of Honor launched a whole genre of WWII games as it became one of the best-selling franchises in the EA brand portfolio. Combined sales for the franchise have topped 31 million units worldwide. For more information on the Medal of Honor franchise, please visit www.moh.ea.com.